Andrews is leaning into a simple idea for 2026: get 1% better everyday so you, our customers, feel the difference in every project. This isn’t about sweeping change; it is about meaningful, sustainable changes and steady improvements that add up to a standout customer experience and brand impact over time.
What 1% better means to us
For Andrews, “1% better” is a daily promise, not a tagline. It means paying attention to the details that make working together easier, smoother, and more rewarding—from the first email to the moment your branded merchandise is in someone’s hands.
You will see it when:
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Answers arrive faster and with more clarity.
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Options feel more thoughtful and on-brand.
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Each project feels just a bit easier than the last.
Faster, clearer, more confident service
Speed matters, especially when you are planning events, launches, and campaigns with firm dates. In 2026, Andrews is focused on making it quicker and simpler to move from idea to delivered product, without sacrificing quality.
That looks like:
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Tightening quoting and proof timelines so you can move forward sooner.
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Keeping you updated so you always know what is happening and what is next.
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Leaning on strong supplier relationships to help when timelines are tight.
You can join in the 1% better effort by sharing timelines, audiences, and quantities as early as possible, which opens the door to better options and smoother execution.
Smarter, more on-trend product choices
The right product does more than display a logo—it gets worn, used, and remembered. Andrews is continually refining its product mix so you see ideas that feel current, useful, and aligned with your brand and values.
In 2026, that means:
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Offering more premium, retail-inspired, and seasonally smart pieces that people are proud to wear and keep.
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Exploring new decoration techniques and finishes that lift perceived value without stretching budgets.
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Listening closely to feedback so forgettable items are replaced with pieces that truly resonate.
Your 1% better action might be to retire one underperforming item and test a single higher-impact product each quarter, then watch how your audience responds.
More thoughtful, creative brand experiences
Creativity at Andrews is about more than picking products; it is about telling your brand story in ways people actually feel. In 2026, the team is committed to asking better questions and crafting solutions that connect context, message, and merchandise.
That can show up as:
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Kits and collections that support a specific moment—a new hire welcome, a VIP event, a campaign launch—instead of one-off items.
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Pairing apparel, drinkware, tech, and packaging so the unboxing feels like an experience, not just a delivery.
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Pivoting quickly with alternative ideas when timelines, budgets, or logistics shift.
You can embrace 1% better on the creative side by starting project details such as the feeling you want to evoke—gratitude, excitement, belonging—before talking about products.
An invitation for your 2026
Andrews’ 1% better every day commitment is ultimately about making it easier for you to build a brand that feels consistent, considered, and truly memorable. Every project this year is a chance—for both Andrews and your team—to tweak one step, refine one choice, or push one idea a little further than before.
For 2026, we hope you will treat Andrews as a partner, sharing what is working, what is not, and where you want to go next so those small improvements turn into lasting impact.